Yoco is a South African financial technology (fintech) company that provides payment solutions for small businesses. Founded in 2013, Yoco aims to empower merchants and entrepreneurs by offering them accessible and user-friendly tools to accept card payments and manage their transactions.

Yoco offers a range of products and services designed to simplify the payment process and help businesses grow. The company’s flagship product is the Yoco Card Reader, a compact and portable device that connects to a smartphone or tablet via Bluetooth. This card reader enables businesses to accept payments from major card networks, including Visa and Mastercard, as well as digital wallets such as SnapScan and Zapper.

One of Yoco’s key strengths is its ease of use. The card reader is simple to set up, requiring only a quick registration process and the download of the Yoco app. Once connected, merchants can start accepting card payments immediately. The Yoco app provides a user-friendly interface that allows businesses to track sales, manage inventory, and generate digital receipts.

In addition to the card reader, Yoco offers several other value-added services to enhance the payment experience for merchants. These include:

1. Yoco Capital: Yoco provides access to business funding through its lending arm, Yoco Capital. Merchants can apply for a cash advance based on their transaction history, allowing them to invest in inventory, equipment, or other business needs.

2. Yoco Insights: Yoco offers data analytics and reporting tools to help businesses gain insights into their sales performance. Merchants can track sales trends, identify peak periods, and understand customer behavior to make informed business decisions.

3. Yoco Payments: Yoco enables businesses to send payment requests to customers via email or SMS, making it convenient for remote or invoiced transactions. Customers can securely make payments using their preferred payment method.

4. Yoco App Marketplace: Yoco has an app marketplace that allows merchants to integrate their payment solution with various other business tools, such as accounting software, loyalty programs, and e-commerce platforms. This integration streamlines operations and provides a holistic solution for business management.

Yoco has gained significant popularity and traction among small businesses in South Africa. The company has built a strong reputation for its reliable payment solutions, transparent pricing, and dedicated customer support. By offering accessible and affordable payment solutions, Yoco aims to empower small businesses and contribute to the growth of the local economy.